Original article was published on Artificial Intelligence on Medium
3 Drivers of AI-Powered Conversational Platforms
The most successful brands today are customer-obsessed, continuously listening to and working hard to please their clients. This obsession is built by testing, enhancing and personalizing the customer’s experience.
Analysis shows that loyal customers can be up to 10 times more important for your company than regular customers, and a customer-obsessed mindset can help create these loyal customers. What’s more, as many as 86% of customers say that they are likely to pay more for better service.
Here are three ways AI for customer service is fueling customer obsession:
1. Evolving Chatbots
Chatbots play a vital role in customer service today, allowing your company to offer self-service and more personalized experience to your customers.
Chatbots are improving continuously–and exponentially. Using machine learning to improve over time and with each interaction, they are quickly becoming decision-making systems, rather than manual, rule-based ones.
As a result, chatbots are becoming more conversational, which allows companies that use them to become more customer-obsessed than they already are.
2. Changes in the Cloud
Legacy-hosted cloud infrastructure is the norm today, but seismic changes are underway; architecture built on containerized micro-services is taking over because it’s more modern and flexible, which allows for faster, improved machine learning.
These changes support faster operation while lowering operating costs, enabling your company to be more customer-centric in general.
3. Game-Changing Autonomics
Autonomics are increasingly designed and used for various processes — from IT functions and procedures in the servers to network and application management, and all the way to virtual machine provisioning and diagnostics. They’re truly changing the game by relieving employees of repetitive customer relations tasks so they can focus on other ways to improve customer service automation and enable their organization to be more customer-obsessed.
The Bottom Line
There are many other ways that AI is fueling customer obsession, allowing you to treat your customers better than ever before — and more exciting changes are yet to come. It’s time to improve your customer service by using a conversational AI platform. Aisera can help you by providing the world’s first AI-driven service desk. Visit our site to learn more, or request a demo to see how it works for yourself.