Source: Deep Learning on Medium
Guideline to start a Digital Marketing Career with Digital Deepak
Why to start a life in Digital Marketing?
Everyone would say it is the future of marketing that helps us to reach millions of customers. You will get more client and you can make more money while promoting their product & service. Everything looks great, how is going to help me to learn from scratch? All I know is a Mechanic and parts since I am one of the typical Indian boys with Mechanical Engineering Degree.
I was wondering about a career in Digital Marketing by learning the skills on my own with the help of Video Turorial and books. I have spent hours just to figure out how does the Marketing world make use of Digital platform to effectively promote their product & Services to a particular segment of the audience. Everyone prefers Digital Marketing since the world has moved towards Smartphones Era with billions of users. The amount spent on Digital promotion is less than hiring some Marketor to promote their products & services.
I Kept on browsing to know more about the studies that can help me to better at this Digital Marketing. Thus gave me a brief insight into Social Media Marketing, Content Marketing, Email Marketing, Affiliate Marketing, SEO, and branding. All these topics gave me more information about Digital marketing.
My learning phase kept on progressing but I was afraid how long am I going to do it without a proper mentor. I was looking for a guide to help me implement my learning and learn new things. While looking for a solution I found Deepak Kanakaraju. An open-minded person who wants to share his experience and knowledge with others. He has offered various free courses, tips, and tools to enhance your skills in the Digital world. I was glad to notice a mentorship program conducted by Digital Deepak on Digital Marketing. Without any question, I joined the program to step into a new career under “Digital Marketer” nametag.
Getting mentored by Deepak Kanakaraju is something special since he has learned and practiced everything on his own. One of the best parts of the program is that it is going to be practical and you are going to be evaluated based on your contribution to the topic. During the internship we will get a chance to work with live project.
Finally, the day arrived where I was about to start a new career in Digital Marketing. The session started with a webinar to understand the basics of Digital Marketing. The first few topics in the session inspired me to get started as a Digital Marketer. Some of the key points that I gained during the Session
- Digital Marketing gives you complete freedom to set up your products & services.
- The birth of Products & service with problem-solving.
- The balance in Economy based on Spending and Earnings.
- Ways to improve communication skills: Reading books, listening to podcasts, writing small content, and watching series with Subtitles.
Here comes the important part of the session where I was given additional information about the topics in Digital Marketing.
- Selection of Niche area: Finding solutions to your problems can build new products and services.
- Keyword Research: Selection of words is important to reach the target audience.
- Keyword Tools: Ubersuggest, Ahrefs, Moz, SEMruch, Google Trends
- Competitor Research: Knowing about your Competitor’s strength will improve your knowledge of marketing strategies to win the market share.
So far, the first session of the Internship program is an Eyeopener to make a successful career in the Digital world. In this time, I would like to thank Deepak Kanakaraju for this wonderful opportunity.