THE LONG LONG ROAD AHEAD TO LIVING IN THE FUTURE

Original article was published by Liesbeth Bakker on Artificial Intelligence on Medium


THE LONG LONG ROAD AHEAD TO LIVING IN THE FUTURE

DAILY SPARK ✨

Oh, what beautiful irony…

Yesterday I wrote about how exciting it is to be alive today, as we’re at a point in time where 10 years from now thanks to Machine Learning and Artificial Intelligence we will no longer recognise our current way of living. I guess I sort of forgot about the struggle during the 10 years inbetween that will have to get us there…

Yesterday right after I had written my spark, I got into a chat discussion with a customer care representative of Safaricom, the dominant telco in Kenya. I tried to tell her that I wasn’t able to take up an offer they send me because the automated sequence of action steps was mixed up with another offer. In short, I asked her to take note that there was a glitch in their computer algorithm they needed to fix. The repeated (human) answer I got: “we regularly change our discount offers”. Yes, so?

I fear she didn’t understand there is a difference between back-end coding of what the customer will see (by developers) and the marketing department coming up with the offers.

SPARK OF THE DAY

I understand, technology especially spacey ones like machine learning have an air of “too complex” over them. Where Elon Musk fears machines to become evil, I personally fear humans not even wanting to understand the basics.

Please, just because something is called artificial intelligence, doesn’t mean you should stop using human intelligence — on the contrary! Don’t trust technology to get things right, it’s (still) humans feeding computers with data, rules and algorithms!