Original article was published by The Tech Arabia on Artificial Intelligence on Medium
VAD Technologies Signs Partnership with Simplifai
As Artificial Intelligence has the potential to fundamentally disrupt markets in the Middle East by creating new innovative services and entirely new business models, there has been a constant rise in the AI investment in the Middle Eastern region. Recently, Simplifai — an Artificial intelligence (AI) automation company announced its partnership with Dubai-based VAD Technologies, renowned for providing customers with high-performance enterprise solutions.
Simplifai is known as a leading vendor of business process automation solutions and its partnership with VAD Technologies demonstrates the company’s commitment to its Middle East expansion strategy.
Through this strategic partnership with VAD technologies, Simplifai has now entered into the Middle Eastern market. According to the terms of the agreement, VAD Technologies will promote the market leading Simplifai solutions through its extensive network of channel partners across the Middle East. The partnership will allow two companies to tackle customer engagement in the Middle East’s financial, banking and insurance industries.
Showing his gratitude towards partnership with VAD Technologies, CEO of Simplifai said, “We’re really excited about this partnership which aligns perfectly with our global expansion strategy. Together with VAD, we look forward to creating value for their channel partners and customers and to introduce our product portfolio to the general Middle Eastern market.”
On the other hand, General Manager of VAD Technologies, Mario M. Veljovic was also contented with this collaboration. He said, “Constantly scouting disruptive next generation technologies means opening up new business opportunities for our partners to support their clients’ competitiveness. Simplifai’s AI technology perfectly supports our mission and adds something revolutionary to our already comprehensive technology portfolio. We are extremely proud to partner with Simplifai to develop the Middle East region.”
According to a research, Middle East Artificial Intelligence market size is rapidly increasing and it is expected that the region will dramatically lead in this field by 2025. So, it is important for the region to be strategically placed in order to provide a springboard for the future of AI and it is the partnership in between the companies that would help in achieving this bigger aim.